{"id":168,"date":"2011-08-15T17:28:24","date_gmt":"2011-08-15T17:28:24","guid":{"rendered":"https:\/\/2011.slc.wordcamp.org\/?page_id=168"},"modified":"2012-11-08T12:22:16","modified_gmt":"2012-11-08T12:22:16","slug":"sessions","status":"publish","type":"page","link":"https:\/\/slc.wordcamp.org\/2011\/sessions\/","title":{"rendered":"Sessions"},"content":{"rendered":"\n\t\t<div class=\"cpt-loop sessions\">\n\t\t\t\n\t\t\t<div class=\"grid_6 alpha\">\n\t\t\t\t\n\t\t\t\t\t\n\t\t\t\t\t<div id=\"post-512\" class=\"session odd post-512 wcb_session type-wcb_session status-publish hentry wcb_track-general\" >\n\t\t\t\t\t\t<h3 class=\"entry-title session-title\">\n\t\t\t\t\t\t\t<a href=\"https:\/\/slc.wordcamp.org\/2011\/session\/10-widgets-to-rock-your-wordpress\/\">\n\t\t\t\t\t\t\t\t10 Widgets To Rock Your WordPress\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t<\/h3>\n\n\t\t\t\t\t\t<div class=\"entry-meta session-speakers session-meta\">Presented by Thom Allen <span class=\"meta-sep meta-sep-bull\">&bull;<\/span> <a href=\"https:\/\/slc.wordcamp.org\/2011\/track\/general\/\">General Track<\/a><\/div>\n\t\t\t\t\t\t<div class=\"entry-content session-description\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<p>Out of the box, WordPress is so easy to install and setup even a caveman can do it. And now that you have your shiny new toy, lets pimp it out. We all know WordPress gives you the ability to create custom themes, custom post types, and custom widgets. There are literally thousands of third party apps and themes to pick from, but you may not know which ones will truly Rock Your WordPress. We&#8217;ll talk about 10 Widgets (and maybe even sneak some theme goodies in) that you can add today, giving your site instant appeal, help with maintenance, and keep visitors coming back. You won&#8217;t want to miss this session.<\/p>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\n\t\t\t\t\n\t\t\t\t\t\n\t\t\t\t\t<div id=\"post-483\" class=\"session even post-483 wcb_session type-wcb_session status-publish hentry wcb_track-general\" >\n\t\t\t\t\t\t<h3 class=\"entry-title session-title\">\n\t\t\t\t\t\t\t<a href=\"https:\/\/slc.wordcamp.org\/2011\/session\/getting-started-with-wordpress\/\">\n\t\t\t\t\t\t\t\tGetting Started with WordPress\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t<\/h3>\n\n\t\t\t\t\t\t<div class=\"entry-meta session-speakers session-meta\">Presented by Sheri Bigelow <span class=\"meta-sep meta-sep-bull\">&bull;<\/span> <a href=\"https:\/\/slc.wordcamp.org\/2011\/track\/general\/\">General Track<\/a><\/div>\n\t\t\t\t\t\t<div class=\"entry-content session-description\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<p>Setting up a WordPress site is easy! Or is it? This is a beginner-targeted talk where you will learn all the basics to setting up a WordPress site from choosing a domain and host to installation options, changing basic settings, and writing your first post. We&#8217;ll also cover some of the neatest publishing tricks WordPress has to offer as well as knowing where to get help if you run into trouble.<\/p>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\n\t\t\t\t\n\t\t\t\t\t\n\t\t\t\t\t<div id=\"post-373\" class=\"session odd post-373 wcb_session type-wcb_session status-publish hentry wcb_track-general\" >\n\t\t\t\t\t\t<h3 class=\"entry-title session-title\">\n\t\t\t\t\t\t\t<a href=\"https:\/\/slc.wordcamp.org\/2011\/session\/wordpress-cms-asap-a-how-to-guide\/\">\n\t\t\t\t\t\t\t\tWordPress CMS ASAP:  A How-to Guide\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t<\/h3>\n\n\t\t\t\t\t\t<div class=\"entry-meta session-speakers session-meta\">Presented by Adam Dunford <span class=\"meta-sep meta-sep-bull\">&bull;<\/span> <a href=\"https:\/\/slc.wordcamp.org\/2011\/track\/general\/\">General Track<\/a><\/div>\n\t\t\t\t\t\t<div class=\"entry-content session-description\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<p>If you didn&#8217;t know it, WordPress runs great as a full-fledged content management system.  However, getting it all set up as a CMS can be a little daunting.  This session will take away all that daunt by showing you how to configure your site as a CMS and giving you plugins and techniques you can use to get a business-class website up and running quickly on WordPress.  We&#8217;ll also introduce some best practices for running a CMS in a corporate environment, and show how Custom Post Types and Taxonomies can handle some of the most demanding needs.<\/p>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\n\t\t\t\t\n\t\t\t\t\t\n\t\t\t\t\t<div id=\"post-356\" class=\"session even post-356 wcb_session type-wcb_session status-publish hentry wcb_track-general\" >\n\t\t\t\t\t\t<h3 class=\"entry-title session-title\">\n\t\t\t\t\t\t\t<a href=\"https:\/\/slc.wordcamp.org\/2011\/session\/the-evolution-of-publishing\/\">\n\t\t\t\t\t\t\t\tThe Evolution of Publishing\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t<\/h3>\n\n\t\t\t\t\t\t<div class=\"entry-meta session-speakers session-meta\">Presented by Rachael Herrscher <span class=\"meta-sep meta-sep-bull\">&bull;<\/span> <a href=\"https:\/\/slc.wordcamp.org\/2011\/track\/general\/\">General Track<\/a><\/div>\n\t\t\t\t\t\t<div class=\"entry-content session-description\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<p>From an entrepreneur&#8217;s perspective how social media and open source code changed my company from a traditional publishing company to an online publishing company and the difference that WordPress has made along the way.<\/p>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\n\t\t\t\t\n\t\t\t\t\t\n\t\t\t\t\t<div id=\"post-304\" class=\"session odd post-304 wcb_session type-wcb_session status-publish hentry wcb_track-general\" >\n\t\t\t\t\t\t<h3 class=\"entry-title session-title\">\n\t\t\t\t\t\t\t<a href=\"https:\/\/slc.wordcamp.org\/2011\/session\/ab-testing-for-the-win\/\">\n\t\t\t\t\t\t\t\tA\/B Testing For The Win!\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t<\/h3>\n\n\t\t\t\t\t\t<div class=\"entry-meta session-speakers session-meta\">Presented by Dave Martin <span class=\"meta-sep meta-sep-bull\">&bull;<\/span> <a href=\"https:\/\/slc.wordcamp.org\/2011\/track\/general\/\">General Track<\/a><\/div>\n\t\t\t\t\t\t<div class=\"entry-content session-description\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<p>No one likes having to defend their design decisions to a client (or boss). My advice: stop guessing and start testing.  Truth is, testing isn&#8217;t hard.  We&#8217;ll cover everything you need to get started. Specifically, we&#8217;ll look at how to start running A\/B tests within WordPress.  We&#8217;ll also look at which tools to use, how to interpret the data you get back, and a number of pitfalls to avoid along the way.  Find out how adding testing to your repertoire can bring a new revenue stream to your freelance efforts (and make you measurably more valuable to your boss).<\/p>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\n\t\t\t\t\n\t\t\t\t\t\n\t\t\t\t\t<div id=\"post-295\" class=\"session even post-295 wcb_session type-wcb_session status-publish hentry wcb_track-general\" >\n\t\t\t\t\t\t<h3 class=\"entry-title session-title\">\n\t\t\t\t\t\t\t<a href=\"https:\/\/slc.wordcamp.org\/2011\/session\/wordpress-and-you-results-of-the-2011-wordpress-survey\/\">\n\t\t\t\t\t\t\t\tWordPress and You: Results of the 2011 WordPress Survey\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t<\/h3>\n\n\t\t\t\t\t\t<div class=\"entry-meta session-speakers session-meta\">Presented by Pete Davies <span class=\"meta-sep meta-sep-bull\">&bull;<\/span> <a href=\"https:\/\/slc.wordcamp.org\/2011\/track\/general\/\">General Track<\/a><\/div>\n\t\t\t\t\t\t<div class=\"entry-content session-description\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<p>Over 18,000 people took part in this year&#8217;s WordPress survey, for the first time giving a loud voice to developers, consultants and users. What are the best things about WordPress? The most frustrating? What&#8217;s the average number of sites that consultants build? And how much do they charge?<\/p>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\n\t\t\t\t\n\t\t\t\t\t<\/div><div class=\"grid_6 omega\">\n\t\t\t\t\t<div id=\"post-283\" class=\"session odd post-283 wcb_session type-wcb_session status-publish hentry wcb_track-general\" >\n\t\t\t\t\t\t<h3 class=\"entry-title session-title\">\n\t\t\t\t\t\t\t<a href=\"https:\/\/slc.wordcamp.org\/2011\/session\/wordpress-for-ecommerce-the-skys-the-limit\/\">\n\t\t\t\t\t\t\t\tWordPress for eCommerce? The sky&#8217;s the limit!\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t<\/h3>\n\n\t\t\t\t\t\t<div class=\"entry-meta session-speakers session-meta\">Presented by Matthew Jones <span class=\"meta-sep meta-sep-bull\">&bull;<\/span> <a href=\"https:\/\/slc.wordcamp.org\/2011\/track\/general\/\">General Track<\/a><\/div>\n\t\t\t\t\t\t<div class=\"entry-content session-description\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<p>In this session, we will learn how to use many of the popular WordPress ecommerce plugins in combination with core WordPress functionality (search, custom post types, etc.) and theming techniques to produce unique, feature-rich online shops. The scope of the techniques used in this session will be progressive, beginning with creating your own product gridview or carousel, creating custom search result pages and even hijacking the WordPress comment system to allow your users to leave in-depth reviews on each of your products.<\/p>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\n\t\t\t\t\n\t\t\t\t\t\n\t\t\t\t\t<div id=\"post-267\" class=\"session even post-267 wcb_session type-wcb_session status-publish hentry wcb_track-general\" >\n\t\t\t\t\t\t<h3 class=\"entry-title session-title\">\n\t\t\t\t\t\t\t<a href=\"https:\/\/slc.wordcamp.org\/2011\/session\/demystifying-css-wordpress\/\">\n\t\t\t\t\t\t\t\tDemystifying CSS &amp; WordPress\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t<\/h3>\n\n\t\t\t\t\t\t<div class=\"entry-meta session-speakers session-meta\">Presented by Justin Carmony <span class=\"meta-sep meta-sep-bull\">&bull;<\/span> <a href=\"https:\/\/slc.wordcamp.org\/2011\/track\/general\/\">General Track<\/a><\/div>\n\t\t\t\t\t\t<div class=\"entry-content session-description\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<p>Have you ever wanted to modify your theme, but didn&#8217;t dare touch the CSS because you had no idea what it all did? This presentation will be on clearing up the common problems people have while using CSS. We&#8217;ll cover common things people like to change, how to do it using CSS, and where you can find more information. Don&#8217;t let your fear of CSS stop you from making your WordPress blog look it&#8217;s best.<\/p>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\n\t\t\t\t\n\t\t\t\t\t\n\t\t\t\t\t<div id=\"post-258\" class=\"session odd post-258 wcb_session type-wcb_session status-publish hentry wcb_track-general\" >\n\t\t\t\t\t\t<h3 class=\"entry-title session-title\">\n\t\t\t\t\t\t\t<a href=\"https:\/\/slc.wordcamp.org\/2011\/session\/wordpress-seo-a-comprehensive-pre-launch-checklist\/\">\n\t\t\t\t\t\t\t\tWordPress SEO: A Comprehensive Pre-Launch Checklist\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t<\/h3>\n\n\t\t\t\t\t\t<div class=\"entry-meta session-speakers session-meta\">Presented by Mike Payne <span class=\"meta-sep meta-sep-bull\">&bull;<\/span> <a href=\"https:\/\/slc.wordcamp.org\/2011\/track\/general\/\">General Track<\/a><\/div>\n\t\t\t\t\t\t<div class=\"entry-content session-description\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<p>You don\u2019t need to be a SEO Expert to take control of your sites traffic from search engines. Website Marketing Developer Mike Payne covers how to get a head start on your onsite optimization before you even launch to the public. From basics like title tags, to some ranking factors that you may not realize are important.<\/p>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\n\t\t\t\t\n\t\t\t\t\t\n\t\t\t\t\t<div id=\"post-196\" class=\"session even post-196 wcb_session type-wcb_session status-publish hentry wcb_track-general\" >\n\t\t\t\t\t\t<h3 class=\"entry-title session-title\">\n\t\t\t\t\t\t\t<a href=\"https:\/\/slc.wordcamp.org\/2011\/session\/wordpress-theme-development-101-theme-ing-for-everyone\/\">\n\t\t\t\t\t\t\t\tWordPress Theme Development 101: Theme-ing for Everyone\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t<\/h3>\n\n\t\t\t\t\t\t<div class=\"entry-meta session-speakers session-meta\">Presented by Chris Reynolds <span class=\"meta-sep meta-sep-bull\">&bull;<\/span> <a href=\"https:\/\/slc.wordcamp.org\/2011\/track\/general\/\">General Track<\/a><\/div>\n\t\t\t\t\t\t<div class=\"entry-content session-description\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<p>Creating or customizing a WordPress theme doesn&#8217;t need to be left to the developers.  In this session we will be jumping into theme development by talking about child themes and exploring their possibilities and potential.<\/p>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\n\t\t\t\t\n\t\t\t\t\t\n\t\t\t\t\t<div id=\"post-187\" class=\"session odd post-187 wcb_session type-wcb_session status-publish hentry wcb_track-general\" >\n\t\t\t\t\t\t<h3 class=\"entry-title session-title\">\n\t\t\t\t\t\t\t<a href=\"https:\/\/slc.wordcamp.org\/2011\/session\/site-performance-from-pinto-to-ferrari\/\">\n\t\t\t\t\t\t\t\tSite Performance, From Pinto to Ferrari\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t<\/h3>\n\n\t\t\t\t\t\t<div class=\"entry-meta session-speakers session-meta\">Presented by Joseph Scott <span class=\"meta-sep meta-sep-bull\">&bull;<\/span> <a href=\"https:\/\/slc.wordcamp.org\/2011\/track\/general\/\">General Track<\/a><\/div>\n\t\t\t\t\t\t<div class=\"entry-content session-description\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<p>Few things are more annoying than having to wait a long time for a page to finish loading.  When it comes to browsing the web, faster is better.  But how do you tell what the performance looks like for your site?  In this session I&#8217;ll go over different techniques for measuring the performance of your site, along with how to spot slowdowns.  From there we&#8217;ll look at specific things that you can do for both PHP and WordPress that will reduce the time it takes for your site to load.<\/p>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\n\t\t\t\t\n\t\t\t\t\t\n\t\t\t\t\t<div id=\"post-162\" class=\"session even post-162 wcb_session type-wcb_session status-publish hentry wcb_track-general\" >\n\t\t\t\t\t\t<h3 class=\"entry-title session-title\">\n\t\t\t\t\t\t\t<a href=\"https:\/\/slc.wordcamp.org\/2011\/session\/can-you-go-commercial\/\">\n\t\t\t\t\t\t\t\tCan you go commercial?\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t<\/h3>\n\n\t\t\t\t\t\t<div class=\"entry-meta session-speakers session-meta\">Presented by Garth C. Koyle <span class=\"meta-sep meta-sep-bull\">&bull;<\/span> <a href=\"https:\/\/slc.wordcamp.org\/2011\/track\/general\/\">General Track<\/a><\/div>\n\t\t\t\t\t\t<div class=\"entry-content session-description\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<p>Many successful businesses began in the WordPress plugin or theme repositories. If you\u2019re like most developers, you\u2019ve wondered if your development could make enough money to support yourself and possibly a small business. In this session Garth Koyle from Event Espresso will teach you how to evaluate whether there is a market for your code and if it\u2019s worth the effort. Garth will also demonstrate several of the tools, strategies and methodologies he pioneered to win $40,000 in a business plan competition.<\/p>\n<p>You will learn how to answer these important business questions:<\/p>\n<p>Who is my target customer and what do they really need?<br \/>\nHow big is my target market?<br \/>\nHow do I determine what price I should charge?<br \/>\nHow profitable will I be or how much money can I make?<\/p>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\n\t\t\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":2047,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"open","ping_status":"open","template":"template-full-width.php","meta":{"jetpack_post_was_ever_published":false,"footnotes":""},"class_list":["post-168","page","type-page","status-publish","hentry"],"jetpack_shortlink":"https:\/\/wp.me\/P1wCyM-2I","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/slc.wordcamp.org\/2011\/wp-json\/wp\/v2\/pages\/168","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/slc.wordcamp.org\/2011\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/slc.wordcamp.org\/2011\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/slc.wordcamp.org\/2011\/wp-json\/wp\/v2\/users\/2047"}],"replies":[{"embeddable":true,"href":"https:\/\/slc.wordcamp.org\/2011\/wp-json\/wp\/v2\/comments?post=168"}],"version-history":[{"count":13,"href":"https:\/\/slc.wordcamp.org\/2011\/wp-json\/wp\/v2\/pages\/168\/revisions"}],"predecessor-version":[{"id":820,"href":"https:\/\/slc.wordcamp.org\/2011\/wp-json\/wp\/v2\/pages\/168\/revisions\/820"}],"wp:attachment":[{"href":"https:\/\/slc.wordcamp.org\/2011\/wp-json\/wp\/v2\/media?parent=168"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}